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WFA Global Marketer Week 2025 | What makes the marketer of the future? - part 2
WFA Global Marketer Week 2025 | Highlights from Brussels
WFA Global Marketer Week 2025 | Seth Godin’s marketing insights
Discover the latest industry knowledge
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CreativitySpotlight: Creativity & Leadership
Read more about "Spotlight: Creativity & Leadership"If you want to win at work, efficiency is not enough, strategy is not enough, and analysis is not enough.
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WFA Media Forum, Forum Connect Singapore (May 2025)
Read more about "WFA Media Forum, Forum Connect Singapore (May 2025)"Overview of the WFA Media Forum meeting, held in Singapore as part of Forum…
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Forum ConnectCMO Forum Meeting Overview, Forum Connect Singapore (May 2025)
Read more about "CMO Forum Meeting Overview, Forum Connect Singapore (May 2025)"Overview of the CMO Forum meeting held in Singapore on May 15th, as part of WFA Forum Connect.
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Marketing capabilitiesMarketing Capability Forum Meeting Overview, NYC (April 2025)
Read more about "Marketing Capability Forum Meeting Overview, NYC (April 2025)"Overview of the Marketing Capability forum held in New York City on 24th April 2025
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Agencies & partnersIn House Forum - How to future-proof your internal marketing ecosystem, end-to-end, in the age of AI
Read more about "In House Forum - How to future-proof your internal marketing ecosystem, end-to-end, in the age of AI"OLIVER's Richard Stainer joins WFA's In-House Forum to share how in-house teams can equip themselves with the latest technologies…
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AIKnowledge Spotlight: Trends and Tactics in Generative AI for Marketing Professionals
Read more about "Knowledge Spotlight: Trends and Tactics in Generative AI for Marketing Professionals"According to WFA research, capability building and up-skilling remains one of the greatest roadblocks to (Gen) AI adoption among…
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AIBias in AI and Inclusive Prompting with Creative Equals
Read more about "Bias in AI and Inclusive Prompting with Creative Equals"Bias in AI and inclusive prompting: identifying and challenging bias in AI tools.
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Data integrity: the new currency for responsible media?
Read more about "Data integrity: the new currency for responsible media?"As the programmatic ecosystem continues to evolve, media quality remains a barrier to effectiveness and growth. Despite significant…
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Insight Forum Meeting Overview, Global Marketer Week (March 2025)
Read more about "Insight Forum Meeting Overview, Global Marketer Week (March 2025)"Overview of the WFA Insight Forum meeting, held in Brussels as part of Global Marketer…
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WFA is partnering with SXSW London, the unmissable business conference showcasing & discovering the world's best innovators in tech and creativity from 2–7 June 2025.
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WFA is partnering with ProcureCon Marketing at Queen Elizabeth II Conference Centre, London, United Kingdom
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WFA is partnering with ICON - Influencing the World, a pioneering global conference exploring how influence shapes business, technology, entertainment, and society. Taking place in Lisbon from June 4–6, 2025, ICON is the ultimate gathering of thought leaders, industry icons, and innovators.
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Join us to hear WFA Media team unpack the results of the latest Outlook poll of media price inflation forecasts for LATAM in particular, with the latest trends across the region and individual markets.
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The production landscape has evolved significantly since the last WFA survey in 2021. The sector appears to be in a state of flux, with many brands navigating the pressure to produce and deliver the necessary volume of content, often within tighter budgets and at increased speed.
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Attendance is only open for companies that are signatories of the Responsible Marketing Pact (RMP).